Targeted Google Ads, Bing campaigns, and international SEO designed to connect Chinese businesses directly with active global buyers.
SEO, Google Ads & Marketing
Search Strategies That Convert Clicks Into Contracts
Driving traffic to your website is only half the battle. To win business in Western markets, your campaigns must speak directly to international decision-makers. At 72dpi, we combine decades of deep Google search expertise with fluent, culturally compelling English copywriting.
We ensure your ad copy, landing pages, and search metadata are persuasive, natural, and built to convert overseas interest into high-value commercial enquiries.
Services We Offer
We manage your entire paid and organic search lifecycle. We conduct thorough keyword research focused on actual buyer intent, build laser-focused Google Ads and Bing PPC campaigns, and continuously refine negative keywords to eliminate wasted ad spend.
Paired with high-converting landing page design and technical SEO, we ensure your business ranks where international buyers and investors are actively looking.
Why proactive search marketing matters
Commercial Intent
We focus on keywords that signify active purchasing intent, connecting you directly with ready buyers rather than casual browsers.
Zero Budget Waste
Through daily management and rigorous negative keyword filtering, every pound of your marketing budget goes toward qualified leads.
Data-Driven Optimisation
We continually track, test, and optimise your cost-per-click and conversion rates to maximise your overall return on investment.
Transparent Campaign Management
Marketing international services requires clear communication and accountability. We provide full visibility over your campaign performance, cost metrics, and lead conversions without baffling jargon. We work closely alongside your leadership team to understand seasonal demand, priority products, and target countries.
Whether testing initial paid ads in the UK and USA or rolling out a global search campaign, we tailor our strategy to ensure maximum commercial return.
The 72dpi Advantage
Combining deep UK digital search experience with active operations in China, 72dpi gives you a clear competitive edge. We know how Google and Bing rank websites, and we know how Western procurement teams evaluate prospective partners online.
By uniting search visibility with compelling, fluent English execution, we help your business build trust overseas, bypass middlemen, and secure direct commercial relationships.